With the Swiss Museum Pass, enjoy free access for one year to over 500 Swiss museums

Competition

Contest. Post now. Win now. #IloveSwissMuseums

Are you at the museum right now? Perfect! Make your visit a win: show us your personal highlight and get the chance to win prizes worth a total of CHF 20,000.

In 3 steps --> Here's how to join:

Step 1

Photography

Grab your phone and take a photo, selfie, or short video of your favorite exhibit here at the museum.

Step 2

Posts

Upload the image or video to Instagram or TikTok.

Step 3

Tag & Win

For us to find your post, your post must contain the following tags:

Museum Pass Mark

Instagram @museumpass
TikTok @swiss_museum_pass
Facebook Swiss Museum Pass

 

Museums marking

@[name of the museum]

 

Use hashtags

#IloveSwissMuseums

My profile is private. What do I have to do?

Conditions of participation

These prices await you

The winners will be drawn by lot.
Total value of the prizes: CHF 20’000.

How are the winners determined?

Simply put: Luck decides! You don't need thousands of followers to win with us. We celebrate your passion for art and culture on our social wall and will be giving away a ton of great prizes to all participants in the fall of 2026.

We look forward to your original perspectives and wish you the best of luck.

How Switzerland celebrates

Live feed from #IloveSwissMuseums

A must to visit, the great Chillon Castle!
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#iloveswissmuseums #chateauchillon #inlovewithswitzerland

Wunderschöner Sonntagmorgen-Spaziergang in den Rosengarten und dabei die Skulpturenausstellung bewundert. Das Thema: DIALOG. Ja, schon ein bisschen morbid, wenn der Titel der Skulptur ‚ Check in‘ benannt wird, obschon es ja tatsächlich stimmt. museumspass museumspassambassador ...#iloveswissmuseums #museumspass #museumandme #museumambassador

At MBAL, “Pour tout faire, il faut une fleur” unfolds as a curatorial proposition rather than a fixed exhibition format.

Bringing together a constellation of artists working across photography, graphic design, publishing and installation, the project stages a deliberately porous field ...of practice — where images, objects and editorial forms circulate between authorship and function.

Under Nicolas Polli’s direction, the exhibition engages the instability of contemporary visual production: between hyper-specialisation and hybrid practice, between finished work and process, between exhibition design and artistic gesture.

Upcycling, re-editing, re-framing: the display itself becomes an active system of transformation, where works are continuously reconfigured through proximity, reuse and collaboration.

Less a thematic show than a working structure, it reflects on how visual languages are produced, shared and constantly rewritten within a collective ecosystem of making.

#NicolasPolli #graphicdesign #MuseumAndMe #museumspass #Iloveswissmuseums

🖼️ Pour tout faire, il faut une fleur
📍 MBAL, Le Locle mbalelocle
🗓️ 28.03–06.09.2026

At MCBA, Otobong Nikanga unfolds a practice shaped by movement, material memory, and entangled histories.

Working across drawing, tapestry, installation, photography, sculpture and performance, Nkanga traces the circulation of minerals, bodies, stories and power. Her works move between ...geological time and lived experience, revealing the complex relationships that bind land, extraction, labour and belonging.

What emerges is not a linear narrative but a layered ecology of connections — where landscapes become archives, materials carry memory, and transformation remains a collective process.

A rare opportunity to encounter the breadth of an artist whose work continues to redefine how we think about the ties between territory, resource and repair.

#OtobongNkanga #MuseumAndMe #Museumspass #ILoveSwissMuseums

🖼️ Otobong Nkanga. I dreamt of you in colours
📍 MCBA, Lausanne mcbalausanne
🗓️ 03.04–23.08.2026

Das Aargauer Kunsthaus blickt zurück auf die 1970er Jahre, welche Kunst und Gesellschaft nachhaltig verändert haben. Ausgehend von der Aarauer Szene und der Ateliergemeinschaft Ziegelrain bringt die Ausstellung «miteinander und nebeneinander» lokale und nationale Positionen in Dialog: Pop Art, ...Nouveau Réalisme und konzeptuelle Ansätze. Ein besonderer Fokus liegt auf kollektiven Arbeitsformen wie Ateliergemeinschaften und Ko-Autorschaft, die damals wie heute aktuell sind.

Aargauer Kunsthaus | Aarau, AG
Miteinander nebeneinander – Die 1970er und Aarau
12. Juni – 6. September 2026

Free with the Swiss Museum Pass! 🎫

#SchweizerMuseumspass #Aarau #Ausstellung #Museum
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Bild: Max Matter (*1941), Hungerberg, 1968, Spray auf Kelco, 100 x 120 cm, Aargauer Kunsthaus / Ankauf 1968, © Max Matter, Foto: Jörg Müller

Learning about Switzerland, war, and all. Did you know Switzerland has its own press photo competition? 😮

Thank you museumspass

#iloveswissmuseums #museumspass #museumandme #swisspressphoto #landesmuseum

Strawinskys Piano - gebaut 1880 - müsste doch einmal restauriert werden... #iloveswissmuseums museumspass

Quand l’art inspire la gastronomie 🎨 Pour les 30 ans du Passeport Musées Suisses, chef Christophe Schmitt, épaulé par Gildas L’Hostis pour l’analyse des œuvres et chef Julien Gradoz pour la création sucrée, a imaginé trois bouchées gastronomiques inspirées d’œuvres d’art.
...
Du terroir alpin d’Eugène Burnand à la douceur estivale de François Bocion, jusqu’aux souvenirs d’enfance évoqués par Albert Anker, chaque met est une interprétation culinaire de l’univers du peintre.

E. Burnand : la puissance du terroir suisse alliée à la fraîcheur des pâturages a inspiré un tartare de bœuf fumé au génépi, accompagné d’un espuma tomme vaudoise-sureau.

F. Bocion : la sérénité d’une journée d’été sur les rives du Léman s’est traduite en un filet de perche mi-cuit au citron confit, aneth, câpres et citron caviar.

A. Anker : la douceur des souvenirs d’enfance et de la campagne suisse ont inspiré une tartelette à la fraise au citron vert et bourgeons de sapin.

Une rencontre entre art et gastronomie où textures, couleurs et saveurs retranscrivent dans l’assiette les émotions suscitées par les œuvres.



When art inspires gastronomy 🎨 To celebrate the 30th anniversary of the Swiss Museum Pass, Chef Schmitt, supported by Gildas L’Hostis for the artwork analysis and Chef Gradoz for the sweet creation, imagined three gastronomic bites inspired by works of art.

From the Alpine terroir depicted by Eugène Burnand to the summer serenity captured by François Bocion, and the childhood memories evoked by Albert Anker, each dish interprets the artist’s world.

E. Burnand: the strength of the Swiss terroir combined with the freshness of pastures inspired a smoked beef tartare with génépi and a tomme vaudoise-elderflower espuma.

F. Bocion: the serenity of a summer day on the shores of Lake Geneva inspired a semi-cooked perch fillet with preserved lemon, dill, fried capers and finger lime.

A. Anker: the sweetness of childhood memories and the authenticity of the Swiss countryside inspired a strawberry tartlet with lime and fir buds.

A meeting between art and gastronomy where textures, colours and flavours recreate the emotions of the artworks.
#EHL #EHLPracticalArts #IloveSwissMuseums

Anniversary discount for the 30th birthday of the Swiss Museum Pass

We have been opening doors for 30 years. Celebrate with us and receive a CHF 30 discount on every new museum pass.

Conditions of participation

Organizer

The competition is organized by the Swiss Museum Pass Foundation.

Eligibility to participate

Natural persons residing in Switzerland who are 14th year completed have. For minors (under 18 years of age), the consent of legal guardians is assumed for participation and prize processing. Employees of the organizer are excluded.

Period

The competition begins on April 30, 2026 and ends on October 31, 2026.

Participation

  • Here's how to join in: Post a photo, video, or selfie with your favorite object in a Swiss museum on Instagram, TikTok, or Facebook.

  • Prerequisites Your post must mandatorily include the hashtag #loveSwissMuseums include and mark the correct profiles: 

    • Instagram: @museumpass

    • TikTok @swiss_museum_pass

    • Facebook @SwissMuseumPass

    • The respective museum, where you are located (tag the museum's profile or name it in the text).
  • Visibility Your profile must be set to „public“ so we can find and judge your post under the hashtag.

  • Multiple participation: One or more posts per person are possible. Each correctly marked post counts as an additional entry and increases your chances of winning.

Determination of winnings & notification

  • Draw The winners will be drawn by random selection from all valid entries after the competition has ended.

  • Contact: Notification will be sent via direct message (DM) on the platform you participated on (Instagram, TikTok, or Facebook).

  • Feedback Please reply to our message within 7 days so we can arrange prize shipment. Otherwise, the claim will expire, and the prize will be redrawn.

  • Payout Cash payouts of winnings and exchanges are excluded.

  • Legal No correspondence will be entered into regarding the competition. Legal recourse is excluded.

Platform Independence Note:

This sweepstakes is not affiliated with Meta (Facebook, Instagram) or TikTok, and is in no way sponsored, endorsed, or organized by these companies. All questions, comments, or complaints regarding the sweepstakes should be directed to the Swiss Museum Pass as the organizer.

My profile is private. What do I have to do?

So that your post with the hashtag #loveSwissMuseums For it to land in our raffle pot, we need to be able to see it. Unfortunately, private profiles on platforms like Instagram, TikTok, or Facebook prevent posts from appearing in hashtag searches for outsiders.

You have two options to participate anyway:

1. Make profile public for a short time:

Set your profile to „Public“ for the duration of the competition (or at least for 24 hours after your post). This will allow our system to capture your entry.

2. Send us an email:

Would you like to keep your profile private? No problem! Just make a Screenshot from your post (including hashtag and tag) and send it to us via email at: wettbewerb@museumspass.ch

Important: Please also provide your username on the respective platform in the email so we can correctly attribute your contribution.